Zep® Launches New Home Pro Collection & Disrupts Cleaning Category with Innovative Line of Household Products

Zep® Launches New Home Pro Collection & Disrupts Cleaning Category with Innovative Line of Household Products

The Home Pro Line Offers Professional Grade Quality for Everyday Household Use, Superior Formulas Deliver High Efficiency Cleaning Solutions In Refreshing Scents


ATLANTA - Zep®, the go-to cleaning brand for professionals, announces the debut of its Home Pro collection developed to deliver the next level of clean for every type of home. Zep, known for its professional strength cleaning products, is expanding its portfolio with a line of family-friendly formulas that fill a longstanding void in the household cleaning category: accessibility to professional grade solutions.


The Home Pro line helps consumers clean smarter and in less time with commercial grade cleaning products developed for high efficiency home use. The full portfolio is formulated with superior technology to keep every corner and surface sparkling clean, all while filling homes with spa-like aromas and refreshing scents including Eucalyptus, Sea Salt, Fresh Rain, Lemon, Orange Zest, Lavender, and Sandalwood.


The Home Pro collection includes 10 essential products:

"The new Home Pro line offers consumers commercial grade cleaning products in the grocery and mass-market retailer channels where there was previously a gap," said Lauren Houser, Zep Vice President of Marketing. "As a mother of two small kids, I know parents need superior cleaning solutions. Families can feel confident that the Zep Home Pro line is safe for use around kids and pets while providing the most thorough, professional strength cleaning results of any products available today. Not to mention, they smell great.”

Currently, the Home Pro line can be purchased in 14 mainstream grocery chains, including ShopRite, Publix, Harris Teeter, Winn Dixie, Ingles, Food City, Giant Eagle, SpartanNash, Market Basket, and more with Zep continually adding retailers. The Home Pro line is also available on Amazon, Walmart.com, and beginning next month in select Target stores nationwide.

For more information on the Home Pro collection including where to purchase near you, please visit www.zep.com.

About Zep, Inc.

Zep, Inc. is a leading innovator, producer, and distributor of maintenance, cleaning, and sanitation solutions for food and beverage, industrial and institutional, retail, and vehicle care customers. Zep possesses a large portfolio of premium brands built over an 85-year legacy of developing the most effective products trusted by professionals and consumers to get the job done right the first time.

Media Contact

Jason Feldman - PR & Media
jason@jmfcommunications.com // (470) 626-1055

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